No details have been made public yet, but John Richard, who has been running TIP for approximately a year now, has abruptly been removed from his position. What this means for the future of TIP and their in house brands, Primo and Lotek remains to be seen.
UPDATE: Here’s a statement John sent over:
“Its a shame things are coming to an end. I was just getting started. But due to a difference in direction and strategy we are parting ways. I can’t say enough good things about the Tip+ crew from office Fano, JDubb, Aaron, and Rich. Best crew ever! The team of riders we built up was the shit! All I can say is we did it right for a year…but if they aren’t willing to do what it takes. I can’t put my name on it. Tip will go on fine without me. Still got all the brands and the best sales team in the game. Hit em up!”